Posts Tagged ‘Buyer Centric’

Unfortunately, What B2B Marketing Can Expect in 2014

Welcome to the beginning of a new year, the time when the B2B marketing pundits and prognosticators offer you their predictions on what we can all expect to see over the next 12 months.  As in years past, we’ll see some of these things come true, and we’ll see some conjecture remain just that…conjecture. When…

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Why Do We Do What We Do?

I just got back from vacation. Actually, “vacation” may not be the most accurate word. It’s more like a family retreat. Each year, we head to Northern Michigan to relax, refresh and reconnect. We reconnect as a family, but we also reconnect with our “vacation” friends. These are folks that we’ve gotten to know as…

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