Posts Tagged ‘Marketing Automation’

Wait!!!! Don't Buy Marketing Automation Just Yet!

Last week, I had the privilege of serving as a panelist for eTrigue’s Friday Coffee webinar. We discussed 5 Things to Consider Before Making a Marketing Automation Selection.  Instead of recapturing the discussion in a post, the folks at eTrigue have made the webinar available on demand here.   Many thanks to Jim Meyer and Tony Tissot for having…

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Baseball Bats and Marketing Automation Are Just Tools

Last week, I enjoyed watching the “Mid-Summer Classic” – the All-Star game – with my 10 year old son. We watch it every year, but this year was extra special for us. You see, we’re Mets fans (leave all your jokes at the door please). So, we loved watching Wright and Harvey, knowing that the…

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