Posts Tagged ‘Demannd Generation’
How to Make Demand Generation More Effective
]A few years ago, I was asked to write an article for the Content Marketing Institute. The question I was asked to answer via the article was, “How can I make my Demand Generation more effective?”. I recently pulled up what I wrote, and found that it’s just as pertinent today as it was when…
Read MoreWhat I’ve Been Up To
As you can see from the date of the post before this one, I’ve been somewhat “pre-occupied”. I thought I’d provide an update on where I’ve been, and what I’ve been doing. In early 2015, I met the business owner of an established $25 million manufacturing company. I had been invited to spend time with…
Read MoreWhat College Visits Teach Us About Demand Gen
My oldest is 18 and a senior in high school, which means that the past few months have been filled with conversations about college. Recruiting letters, calls from admissions folks and college visits have become a new normal for us. My son wants to study film and cinematic arts, so included on the list of…
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