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I wrote the following post a few months ago for a marketing services firm.  Thought I’d re-post it here…. — The slow economic recovery has caused many executives to tighten belts and slash budgets. Anyone with budget management experience knows that when budgets need to be reduced, marketing is often the first area to be […]

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Last week, I read an op-ed piece in the New York Times by Arthur C. Brooks, President of the American Enterprise Institute.  In his editorial, Mr. Brooks’ does an amazing job of weaving together historical anecdote with recent research as he helps his readers to consider the answer to the question, “What is the key […]

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Why Won’t You Develop Me?

08 July, 2014
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A few months ago, I was speaking with a marketing director at a mid-sized company about potentially entering into a coaching engagement.  After finding out about her company, her role, and what she had hoped to gain from coaching, I submitted a proposal. She told me everything looked good, that she’d have to run it […]

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I was speaking recently with a new client from a manufacturing company, discussing his needs, goals and objectives.  He was walking me through the issues his company is having and how they need help.  As he explained all the things they want to do, he suddenly said, “we just need a process so we make […]

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